I believe that marketing can help architects express their worth, truly connect with clients, and land more exciting projects. It's all about making your message crystal clear and showing clients the amazing transformations you can bring to their lives. This builds trust, deepens relationships, and ultimately leads to greater success in your career. I spent more than a decade working as an architect. After having two kids, a husband who works long hours, and working 9-6 myself, I decided to change my career path to something completely different: a social media manager. I retrained, studied, and learned, helping various businesses with their social media and marketing. Eventually, I decided to focus solely on architects as my clients. Because I used to be one, I know the challenges you face, and I firmly believe that every architect's hard work should be acknowledged, and you should have good opportunities to succeed.